Home business articlesMarketing  ecommerce  home based  online internet business  free course
  16 hours of free training in just 5 minutes a day. Teaching you how to grow your online
internet business,
by learning about marketing your home business or ecommerce website with
easy to understand articles.
 
Sign Up Here To Get Free
Business / Marketing Tips
Name:
Email:
  Home              Index Mission Statement Links                  Articles

Sign Up Now

Google
Web .foxonlinelearning.com

 

 

 

Why good navigation is key to your sites success

Author: Peter Moore

The value of good navigation architecture in the infrastructure of your website should not be underestimated. Good website navigation architecture is the most important job in the development process for any web designer. Many website designs are not constructed with page rank considerations in mind and this is where they will fall short in terms of search engine rankings.

In layman's terms, page rank is measured by how many links any website page has from other website pages. There is a complicated science behind it with mathematical equations to boggle the most intelligent of minds. However, what it all boils down to is that your website will rank much higher up a Google search if the navigation layout is well designed. Optimal navigation layout should allow both search engines and visitors the best of experiences - a human being will search a website in a different way to a search engine spider as the latter can only read html.

Any good website designer will first ask their client who their audience is before they begin to design the website structure and create their site map. Users will benefit from an easy-to-navigate system and will become quickly confused by difficult and conflicting sites. The types of pages which are useful to a designer as navigation tools include: home pages; index pages; navigation bars; next/previous navigation - these are all useful ways for promoting products and services, as well as driving traffic to other pages. During the initial design process, it is also important to decide whether to have multiple levels of navigation, using sub menus, or whether a flatter navigation level is the better option.

Some of the benefits of having a good navigation scheme are that there will be fewer clicks in the click path, the content will be clear and is more likely to be read, and the visitor will be able to see more clearly where they should go for the information they need. In essence, visitor usability will be optimised. They should always be able to get to the information they require with ease and with minimal searching or you will lose them and they will go elsewhere.

So in reality, it is all in the design process. Laying it out up front and planning the design well will make the rest of the process much easier and the end result will be higher page rankings along with the most important bit - an altogether better customer experience.

About the Author:

Pete Moore is a UK based author and co-founder of http://www.EzWeb123.com, an award winning website builder that is ideal for any small or start up business, organization, group, club, society, association, guild or charity looking to create a professional looking website. Copyright Peter Moore 2009

Article Source: ArticlesBase.com - Why good navigation is key to your sites success

Have a nice day!

Google
 
Web www.foxonlinelearning.com
 

 

Home Business Ideas
Blogging / Podcast

Affiliate Marketing

Customer Service
Email Marketing

Entrepreneurialism
Ezines

Google
Insurance
Health
Linking Strategies
Negotiation

Online degree

RSS

Security

SE Optmization

SE Tactics

SE Submission

Small Business

Technology

Team Building

Social Networking
Venture Capital

Video Marketing

Web Design

Web Development

Webmasters

Website Promotion

Website Traffic

Site Map


Business Marketing
Tips Index:

 
 

 Ecommerce

 

 Business

   Selling
   Advertising
   Management
   Planning
   Marketing
         
1 2 3 4 5
6 7 8 9 10
11 12 13 14 15
16 17 18 19 20
21 22 23 24 25
26 27 28 29 30
31 32 33 34 35
36 37 38 39 40
41 42 43 44 45
46 47 48 49 50
51 52 53 54 55
56 57 58 59 60
61 62 63 64 65
66 67 68 69 70
71 72 73 74 75
76 77 78 79 80
81 82 83 84 85
86 87 88 89 90
91 92 93 94 95
96 97 98 99 100
101 102 103 104 105
106 107 108 109 110
111 112 113 114 115
116 117 118 119 120
121 122 123 124 125
126 127 128 129 130
131 132 133 134 135
136 137 138 139 140
141 142 143 144 145
146 147 148 149 150
151 152 153 154 155
156 157 158 159 160
161 162 163 164 165
166 167 168 169 170
171 172 173 174 175
176 177 178 179 180
181 182 183 184 185
186 187 188 189 190
191 192 193 194 195
196 197 198 199 200
         
         

 

 

Home & Index
Mission Statement
Links

Sign Up Now!
to get Free
Busines & Marketing Tips

Unlimited 

Autoresponders by AWeber


 


25% to 75% Off All Products at Vistaprint!     Jivox-Reach local customers with online video ads.
    Free Articles - Home Business. Ecommerce, Marketing covers USA, New York, Seattle, Philadelphia, Washington DC , Chicago, Baltimore , Atlanta, Dallas , San Francisco, Canada, England, Ireland , and India    
Previous Article   2010Foxonlinelearning.com   Next Article